Finally—a book that COMPELS you to write better on the job! FULL CONTACT WRITING is a quick-hit guide for professionals at all levels of the organization who want easy, cut-to-the-chase writing strategies that WORK. It's a tight, valuable collection of simple but powerful lessons learned and techniques applied. Want to be more respected—more influential? Be a better writer. FULL CONTACT WRITING gives you the core road map to a greater awareness of your true writing potential. The can't-miss wisdom in these pages comes to you from a top-notch business writer who's logged countless BIG WINS in the workplace by practicing what he preaches. Today's take-no-prisoners business world calls for a more assertive, confident writing style. This book will help get your writing BACK IN BUSINESS—and keep it there. If you do any writing at work, you need FULL CONTACT WRITING!
R.G. (Bob) Gardner is a management consultant, business communication strategist, and devoted practitioner of Full Contact Writing. His background reflects strong academic exposure to linguistics, rhetoric, and the language arts--coupled with deep, corporate experience in technical writing, marketing communications, and proposal development.
Bob's growing list of writing wins builds steadily from his past roles in key advisory staff and management positions with such technology giants as RCA, General Electric, Lockheed Martin, and Computer Sciences Corporation.
Today, R.G. Gardner is President and CEO of Gardner Communications, LLC (GardComm), a management consulting firm specializing in business communication services and solutions, proposal content development and management, and brand building for large organizations and start-ups alike.