The fourth edition of this text continues to appeal to those using a functional approach to their Management course. It is known for its brevity, practical coverage, student friendly style, excellent applications, real managerial focus, and superior supplement package. It prepares students for management roles of the future, with emphasis on entrepreneurship and small business, quality management, and globalization.
Brief approach to Principles of Management. Streamlined and specialized to allow full coverage in a single term, Fundamentals of Management provides a sound foundation for understanding key management issues, maintains a functional focus and reaches the latest research studies in the field.