Paperback. Pub Date: 2022-06 Pages: 210 Language: Chinese Publisher: Shanghai University of Finance and Economics Press Fundamentals of Management (Second Edition) systematically introduces the basic knowledge and basic skills of management. Starting from the meaning of management. it tells the historical development of management. and explains the four major functions of management (planning. organization. leadership. and control) respectively. It also talks about strategic management. human.

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Bibliographic Details

Title: Fundamentals of Management (Second Edition)(Chinese Edition)
Language: English
ISBN 10: 7564239441
ISBN 13: 9787564239442
Binding: paperback
Condition: New

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本书系统地介绍了管理学的基本知识和基础技能。从管理学的含义开始，讲述了管理学的历史发展，并分别阐述了管理学的四大职能(计划、组织、领导、控制)，还讲述了战略管理和人力资源管理以及文化建设。本书能让学生在有限的课时内对管理学原理有大概的了解，为学生进一步学习打下基础。本教材在编写上采用任务驱动模式，在每章中都以完成一个任务为核心，插入相当多的小案例，让学生在学习过程中不断思考，课后也有相关练习、案例分析题及实训题，让学生学完后能具备相关的分析能力，突出了高职院校强调应用型的特点。

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