Gab Lab: The Playbook of Public Speaking Prowess Through Everyday Conversation

In GAB LAB: The playbook of public speaking prowess through everyday conversation, you’ll learn cognitive science based design, including visual Message-Mapping and the 3 Pentagons, neuroscience’s secret to gaining attention, as well as cutting edge strategies like The Magic 10, and pattern interrupts. You’ll find creative ways and exercises to hone your skills through everyday conversations. Not only will you enhance your interpersonal communication, you’ll be ready to step forward, take the stage and speak out with aplomb.

Table of Contents:
Part I. BIG IDEAS
A. It’s Just A Conversation
B. Control Trumps Fear
C. Impressions Matter
D. Attention Needs Attention
E. Data Overload Is Dangerous
F. Beware Of The Competition
G. Strategy Is Surefire

Part II.
PURPOSES
A. CONNECT
B. RESPOND
C. INFORM
D. NARRATE
E. PERSUADE
F. CELEBRATE
G. ENTERTAIN
 CITATIONS