Game Changer : A Business Parable About Transformational Business Design
Language: English
Published by Morgan James Publishing, 2018
- Softcover
- Used

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- Title
- Game Changer : A Business Parable About Transformational Business Design
- Author
- Fitzgerald, Chicke; Burg, Bob (FRW)
- Publisher
- Morgan James Publishing
- Publication year
- 2018
- Condition
- As New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1683504968
- ISBN 13
- 9781683504962
- A cocky, connected sales expert whose entire life has been on the fast track to success...
- An aging bachelor who's lived his entire life for business and is just starting to wonder what it was all for...
- A frustrated mother who has clawed her way to Vice President despite long odds and heavy cynicism...
- And a once-innovative founder who's starting to buckle under the pressure of keeping the lights on and his team nurtured...
Around the office, they're aptly called The Firm - and their overwhelming focus on quarterly profits and endless budget exercises is destroying the long-term innovation that made working for The Company a joy.
Jealousy, frustration, and a truly disastrous session with the Firm's previous facilitator has led each them to the razor's edge, willing to go to any lengths to preserve their Company, and their sanity.
They've each found insights that they believe in - but when these ideas have to enter the real world, the battle for the Company's soul demands things of them they never thought possible. Will they reforge their friendship and remember what really matters? Or will they find that they're better off changing the game on their own?
Do you want to stand out from your peers in a cutthroat business environment and build a culture of joy for your staff, customers, and investors?
Do you want to stay ahead of the game and keep your sanity when dealing with difficult co-workers?
You need to read the Game Changer - as soon as possible!
What are some of the pragmatic and actionable tactics you'll learn?
- Bob Burg and John David Mann present "The Law of Value" and how racing to the bottom makes sales - and everything else in life - that much harder.
- Karen Hough shares how can sales professionals be customer focused without giving up their edge?
- Joan O'Sullivan Wright shares how women can achieve the power, pride, and joy needed to be a persuasive leader in the workplace.
- Think Like Zuck: Ekaterina Walker shares the five core principles that Zappos, Tom's Shoes, and Southwest are using to succeed.
- How can managers cope with sudden changes in company priorities that theaten to leave them in the cold? "The Freaks Shall Inherit The Earth" author Chris Brogan explains it with crystal clarity.
- There's no one like a former Undersecretary of State to explain surviving - and defying - expectations in a male dominated workplace, and Charlotte Beers delivers in a big way.
- Dare, Dream, Do: How Whitney Johnson inspires one of the Firm's top guns to change her thinking, adjust her environment, and become a change agent in the Company they've invested in.
- Joy, Inc - How intrapreneurs of all stripes can fight "shiny object syndrome" and create a culture of joy in their workplace without having absolute authority.
- How big clients can leave you distracted, drain your energy, and sink your business: Rebel Brown shares a couple of massive highlights from "Defy Gravity".
- Everyone talks about customer service... but what happens when we expand our definition of what a "customer" is? Peter Shankman teaches us exactly how "Zombie Loyalists" are created.
- How can the principles of improv comedy help you plant seeds of joy and innovation - even in a workplace where you have to fight to be heard? Karen Hough spills all.
"Synopsis" may belong to another edition of this title.
About the Author
Chicke zigs where others zag and brings to live crazy good ideas that leave a legacy.
Chicke spent the first half of her career working for industry leading travel distribution technology and telecom companies. If you have ever made a travel booking online or checked in for a flight, chances are Chicke worked for one of the companies that pioneered that technology. The second half has been spent turning trip tech and travel storytelling on its head.
She formed Solutionz in 1996 and for the last 20+ years has provided advisory services as a game-changing technologist and business designer.
Chicke builds companies and has invested over $1.2m on her own, plus she has raised $6m in investment capital. Recognized as a game changer. Her investment actions reflect her commitment to innovation and her principles. She is also an investor in Solutionz Innovations, venue and event based trip planning, Rich Media Exchange, digital asset marketing and management.
Chicke's faith and courage is core to her identity, as is giving back and mentoring others to discover their radical sense of purpose.
In 2007 she pioneered a new technology that shifts the travel booking process from city centers and airports to the place or event where people are traveling. In 3Q17 she will launch the next generation of that platform. It will take companies from simply having a Contact Us page to having an intelligent Visit Us page. Think AddThis™ for Travel.
Chicke is a published author of the Game Changer, an allegorical business novel and hosts a podcast of the same name, focused on innovation and growth strategies.
Whether in her own ventures or those of her clients, her business focus is growth - 360-degree growth in both corporate and entrepreneurial environments. Growth is achieved by ditching the status quo and by listening to the front lines. They know the customer.
"About the title" may belong to another edition of this title.
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