Generative design is a revolutionary new method of creating artwork, models, and animations from sets of rules, or algorithms. By using accessible programming languages such as Processing, artists and designers are producing extravagant, crystalline structures that can form the basis of anything from patterned textiles and typography to lighting, scientific diagrams, sculptures, films, and even fantastical buildings. Opening with a gallery of thirty-five illustrated case studies, Generative Design takes users through specific, practical instructions on how to create their own visual experiments by combining simple-to-use programming codes with basic design principles. A detailed handbook of advanced strategies provides visual artists with all the tools to achieve proficiency. Both a how-to manual and a showcase for recent work in this exciting new field, Generative Design is the definitive study and reference book that designers have been waiting for.

About the Author:

Hartmut Bohnacker is an independent designer in Stuttgart specializing in interface and interaction development. He is a professor of interaction design at The University of Design Schw�bisch Gm�nd.

Benedikt Gro� is an MA student in Design Interactions at at the Royal College of Art in London. Prior to that, he was an IX and UX Designer at Intuity Media Lab in Stuttgart.

Julia Laub is an independent graphic designer specializing in book design, corporate design and generative design. In 2010 she established the design agency onformative (studio for generative design) in Berlin with Cedric Kiefer. She is an assistant professor for generative design at The University of Applied Studies Mainz.

Claudius Lazzeroni, editor, is a professor of interface design at the Folkwang University of the Arts in Essen.

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