Genuinely Helpful : A Practical Guide to Effective University Websites

Language: English

Published by Crystal Marketing BV, 2024

9083450813 / 9789083450810

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  • New
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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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nach der Bestellung gedruckt Neuware - Printed after ordering - A genuinely helpful university website is essential for any initiative related to student recruitment or engagement - and that's the idea of this book.But what makes a website helpful How do you plan it And just as importantly: how do you make the case for improving your website and get everyone on board This practical guide will take you through the process step by step in an approachable, non-technical way. Inside, you can expect sections about:¿ The role of university websites¿ Strategies and tactics for improving your website¿ What's next: social search and generative AI¿ How to make the case for a better website in your organisation and get startedThere are also five case studies featuring initiatives at NHL Stenden University of Applied Sciences, Corporate Finance Institute, the University of Vienna, the University of Rochester and National University of Singapore.With contributions from Montserrat Cano, Abby Guthrie, Kyle Campbell, Karine Abbou, Lisa Zoet, Kavi Kardos, Margit Kastner, Brian Piper and Lesley Ngai.…

Seller Inventory # 9789083450810

Title
Genuinely Helpful : A Practical Guide to Effective University Websites
Author
Abby Guthrie
Publisher
Crystal Marketing BV
Publication year
2024
Condition
Neu
Binding
Buch
Language
English
ISBN 10
9083450813
ISBN 13
9789083450810
Item weight
381 grams
Dimensions
235x157x15 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

Item7 to 10 business days5 to 7 business days
First itemUS$ 38.83US$ 49.92
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AHA-BUCH GmbH

Garlebsen 48
Einbeck, Germany 37574