400,000 graduates
60,000 jobs
you need to know everything you can to make one of them yours. Two experts have been behind the scenes and observed the graduate recruitment process in top companies. They've seen how some students work the system and get those jobs. Here's how - and how you can too.
- Competition for graduate jobs is fierce and getting even fiercer. More graduates. More debt. The need is strong.
- This is the first book to reveal how graduate recruitment really works and how some students work the system – and get the jobs.
- Highly topical – this is a big issue that isn’t going to go away - the on-going student loans debate and concerns over student debt mean that parents and students are primed to find out how they can secure their return on investment.
- Highly practical – tells the graduate what they need to know.
- The ONLY book to be independent and research based – this book tells you how it really is.
- Marketing support - national camapign to raise visibility to graduate audience.
- PR CAMPAIGN - A grade title for PR -full scale national PR campaign to reveal the authors research and the the truth that graduates are cracking the system.
- MARKETING CAMPAIGN: The book will be marketed on university campuses and through graduate recruitment networks and websites.
David Williams is a freelance journalist and a regular correspondent on recruitment issues for The Guardian and The Times. He contributes editorially to the Hobsons Careers Guides series, and his work has also appeared in The Independent on Sunday, The Irish Independent, Wanted Now, IT Now, CareerScope, The Author and Eat Japan. He is the author of Kicking: Following the Fans to the Orient (Mainstream, 2002) and he has been a guest on the Simon Mayo Show on Radio 5 Live.
Phillip Brown and Anthony Hesketh are political economists. Their research into the graduate market made the lead story in The Times on March 29th 2004 and generated leaders in The Times , Daily Mail , Times Higher Education Supplement and Western Mail . Phillip Brown is Research Professor at the top-rated Cardiff University School of Social Sciences. Books include High Skills: Globalization, Competitiveness and Skill Formation (OUP, 2001), Capitalism and Social Progress: The Future of Society in a Global Economy (Palgrave, 2001).Has extensive media experience. Anthony Hesketh holds a PhD from the six-star rated Lancaster University Management School where he is currently a lecturer in the Department of Management Learning. He is the author of Beg Borrow or Starve (Lancaster Press, 1997) and his media appearances include Channel 4 News and Radio 4 News at Ten.
