Get Better or Get Beaten!: 31 Leadership Secrets from Ge's Jack Welch

Discusses how one manager achieved success in business by utilizing such simple leadership secrets as change, downsizing, facing reality, re-examining agendas, and empowerment

Over a dozen new chapters­­on everything from Workout to Six Sigma to

e-Business

How to Think, Talk, and Lead Like Jack Welch, History's Most Celebrated­­and Successful­­CEO

"If leadership is an art, then surely Welch has proved himself a master painter."
­­BusinessWeek

"Wall Street and Main Street have been spoiled by Mr. Welch and his extraordinary performance."
­­The Wall Street Journal

"Perhaps the most admired CEO of his generation."
­­Fortune

Since it first hit business bestseller lists, Get Better or Get Beaten has shown over 100,000 executives how to understand the secrets­­and emulate the successes­­of GE's legendary CEO Jack Welch. Now completely revised and updated with rules for managers in today's transformed economy, this fast-paced classic provides proven leadership imperatives for every situation, regardless of industry.

From Secret #1 ("Harness the power of change") to Secret #29 ("Use e-Business to put the final nail in bureaucracy"), Get Better or Get Beaten is today's most straightforward, easy-to-follow blueprint for real-world success. Read it, learn from it, and use it to follow in the footsteps of corporate history's most honored CEO­­GE's Jack Welch.

"Slater distills Welch's business philosophy­­an amalgam of Zen-like axioms, bromides, and tough-minded pragmatism­­in a way that will reward managers at all levels who seek to create a learning environment and transform learning into action."
­­Publisher's Weekly, on the national bestseller Jack Welch and the GE Way

Jack Welch built GE into the most successful American corporation of the late 20th century. He accomplished this by focusing on quality, insisting on innovation, and forging a series of innovative business strategies that transformed GE from an overly bureaucratic, slow moving, and self-satisfied dinosaur into a lean, agile competitor.

Like Jack Welch himself, Get Better or Get Beaten, 2nd Edition, continues to carve its own path and call its own shots. Updated to reflect the realities of today's 24/7/365 global e-conomy, this classic management manifesto gets in your face and tells you what you need to know. For virtually every business situation, it answers one overriding question­­"What would Welch do?"­­with clarity, purpose, and a singular focus on achieving bottom-line results.

Small enough to fit in your coat pocket, yet bursting with Welch's leadership secrets on every page, it paints a compelling picture of how to teach employees­­and yourself­­to accept nothing but the best. Look inside to discover:

• Strategies Welch used to pull off the largest acquisition in GE's history­­the stunning $48-billion purchase of Honeywell
• How Welch is using e-communication to energize and revitalize every corner of GE­­from the mailroom to the boardroom
• The inside story on Six Sigma­­Welch's sweeping quality initiative that is the foundation of GE's success

Jack Welch is a no-nonsense leader and has acknowledged that, when preparing for a speech, he has frequently peeked into Get Better or Get Beaten. Hard-hitting and honest, it is today's most entertaining and enlightening book on climbing to the top of today's corporate ladder­­and doing what it takes to stay there.