Title: Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention
Publisher: Lioncrest Publishing
Publication Date: 2016
Language: English
ISBN 10: 161961457X
ISBN 13: 9781619614574
Binding: Paperback
Condition: Very Good
Weight: 404 grams

About this title

Synopsis

Does it feel like you work in a 'red ocean filled with sharks?' Eat or be eaten. Fierce competition. Continual battling over scarce resources.
What if there was another path? What if you could create your own blue oasis where profits are higher, marketing is as natural as breathing, and competition is nearly nonexistent? This nirvana can be a reality when you practice the principles of Giftology. In this unusual un-marketing resource you'll discover...
* Why Giftology isn't an expense...it's an investment that can pay off with huge dividends.
* How to practice Giftology on a tight budget... it's easy and very effective.
* How Giftology turns existing clients into your best salespeople.
* Why (and how) gifts with a relatively low value can trump something expensive.
* When is the best time to send gifts? (The answer may surprise you.)
* How to unleash a Referral Factory, a small army of influencers vouching for you no gimmicks, no catches.
* Find out how Giftology can transform your supply chain.
* The ten worst gifts...definitely avoid these. (This info is available in the expanded bonus resource. Just click the link inside! It's my gift to you.)
The average person is hit with at least thirty thousand messages a day, courtesy of that red ocean filled with sharks. Giftology neutralizes that deadly philosophy and equips you with every tool you need to make your message a priority. Every time. Get your copy today!

About the Author

John Ruhlin is the founder of The Ruhlin Group, a gift logistics company that helps clients like the Chicago Cubs, Wells Fargo, Caesar s Entertainment, Miami Dolphins, Morgan Stanley, and The John Maxwell Company execute year-round gifting strategies.
John's unique approach to relationships led him to become the #1 salesman for a $250 Million direct sales company by the time he was 23 (out of 1.5 Million reps). He now speaks widely about strategic gifting and relationship building and helps CEOs and sales teams drive referrals and open doors to elusive decision makers.

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