A Global View on Intercultural Management: Challenges in a Globalized World (De Gruyter Studium)
Language: English
Published by De Gruyter Oldenbourg, 2014
Series: Book 1 of 6 - De Gruyter Studium
- Softcover
- New

Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
AbeBooks seller since March 25, 2015
Condition: New
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In English.
Seller Inventory # ria9783110400625_new
- Title
- A Global View on Intercultural Management: Challenges in a Globalized World (De Gruyter Studium)
- Author
- Rothlauf, Jürgen
- Publisher
- De Gruyter Oldenbourg
- Publication year
- 2014
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 3110400626
- ISBN 13
- 9783110400625
- Item weight
- 710 grams
- Series
- Book 1 of 6: De Gruyter Studium
Whatever their industry of origin, all companies are facing the same challenge to a greater or lesser degree: globalization. It is becoming more and more evident that companies need to plan ahead and anticipate coming developments if they are to be successful in the future. Today, it is crucial to establish a solid competitive position in the global arena. There is no doubt that a corporate culture that is open to innovation and shaped by global thinking, plays a key role in this context. A culture in which representatives of different countries und cultures can come together, anticipating and understanding the cultural challenges, creates the foundation of any international business. A global view on intercultural management will be the key to successfully doing business in diverse cultural environments.
"Synopsis" may belong to another edition of this title.
About the Author
Jürgen Rothlauf (University of Applied Sciences Stralsund)
"About the title" may belong to another edition of this title.
Ria Christie Collections
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AbeBooks seller since March 25, 2015
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