Globalization Strategy in the Hotel Industry This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .

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Bibliographic Details

Title: Globalization Strategy in the Hotel Industry
Publisher: Cengage Learning EMEA
Publication Date: 1995
Language: English
ISBN 10: 0415103231
ISBN 13: 9780415103237
Binding: Paperback
Condition: Very Good

About this title

Synopsis

This title looks at the international hotel industry from a strategic management perspective. Covers th global business environment, specific geographic markets and particular organizational issues. Presents industry examples from around the workd including Holiday Inns, Nikko Hotels and Carlson Hospitality Group. Will be useful for students but practitioners in hotel industry will find it good resource.

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