Go MAD - The Art of Making a Difference

A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact (including dust cover, if applicable). The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include "From the library of" labels.Some of our books may have slightly worn corners, and minor creases to the covers. Please note the cover may sometimes be different to the one shown.

The 14-month research project resulted in the formulation of a revolutionary framework that came to be known as the Go MAD® (Make A Difference) process. As one CEO of a FTSE 100 company described it, the Go MAD® process is “a simple, yet sophisticated, multi-purpose development tool that can be universally applied to make measurable business differences.” Supported by the initial research and Andy’s perpetual mission to make the Go MAD® process available to all in the public and private sector, Andy founded the Go MAD Research and Consulting Group, a values based business that provides a solution focused thinking system that equips people with the mindset and skills to make business and personal improvements. Prior to this, Andy worked as one of three Senior Managers in a specialist consultancy, which grew over 5 years to be the 3rd largest company in its sector. Andy’s ability to diffuse complex concepts into simple, universally understandable and pragmatic ideas has generated demand in the corporate arena and Andy is often called to lead cultural transformation, organisational change and leadership programmes. An established author of over 20 books and presenter of over 40 video programmes, Andy’s recent books include, ‘Go MAD – The Art of Making A Difference’, ‘Go MAD About Coaching’ and a fictional book based on the Go MAD® process called, ‘Who’s Driving Your Bus?’ Frequently referred to as a “consultant’s consultant”, Andy is Co-Chairman of the Consultancy Development Network (CDN) set up to help forward thinking consultants network with each other and develop themselves and their businesses. Andy unleashes his years of business experience and contagious enthusiasm in a monthly ideas and best-practice video programme for the CDN. Andy is also founding Chairman of Go Make A Difference, a registered charity which works to help under 25 year olds to develop their ability to make a difference. A graduate with an MSc in Human Resource Development, Andy is a ceaseless behavioural researcher and, even when he is not working, is passionate about delving into the minds of successful people, through reading and study, to find out how they make a difference. Andy lives in a converted farmhouse with his wife in the heart of Leicestershire countryside where he enjoys quad biking and co-habiting with the surrounding nature that includes foxes, badgers and many squirrels.