The Go-To Expert: How to Grow Your Reputation, Differentiate Yourself From the Competition and Win New Business

Heather Townsend, Jon Baker

ISBN 10: 1292014911 / ISBN 13: 9781292014913

Published by FT Publishing International 27/02/2014, 2014

About this Item

Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.

Seller Inventory # 6545-9781292014913

Bibliographic Details

• Title: The Go-To Expert: How to Grow Your Reputation, Differentiate Yourself From the Competition and Win New Business
• Publisher: FT Publishing International 27/02/2014
• Publication Date: 2014
• Language: English
• ISBN 10: 1292014911
• ISBN 13: 9781292014913
• Binding: Soft cover
• Condition: Very Good

About this title

Synopsis

“Differentiating yourself from your peers is the challenge that every professional faces. This book gives you the clarity, process and confidence to make yourself stand out in a crowded market place.”

Toni Hunter, Partner, George Hay Chartered Accountants

“This easy-to-read book shows you how to build a firm foundation to win business regularly from your network. Highly recommended for any corporate professional or small business owner.”

Charlie Lawson, National Director, BNI UK & Ireland

The Go-To Expert provides no-nonsense advice on managing your transition into a well-known and trusted name within your industry.

Discover:

• Simple steps to build your profile
• How to market and sell yourself with ease and confidence
• Techniques to make your clients come to you

“If you want to move your career on, shifting from being just another professional advisor to being truly recognised as a go-to expert, this book will show you the way.”

Richard Newton, award-winning author of The Management Book

About the Author

Heather Townsend helps professionals become the Go-To-Expert. She is the author of The FT Guide To Business Networking and a high profile member of the professional services industry. Heather has worked with over 300 partners, coached, trained and mentored over 2000 professionals at every level of the UK’s most ambitious professional practices. She is a regular speaker and writer for the trade press.

Jon Baker has 25 years experience of managing, training & coaching in business. He is an in demand speaker, social media and sales trainer (Jon is a member of the professional speaker’s association). In the last 7 years he has coached hundreds of Business owners, helping to grow their firms by more than 63%. He has also had blue chip clients; including BP, Total, and Feel Good Drinks.