For God, Country, and Coca-Cola

Pendergrast, Mark

ISBN 10: 0465054684 / ISBN 13: 9780465054688

Published by Basic Books, 2000

About this Item

Shows very minimal signs of wear and previous use. Can include notes highlighting. A portion of your purchase benefits nonprofits! - Note: Edition & format may differ from what is shown in stock photo & item details. May not include supplementary material such as toys, access code, dvds, etc.

Seller Inventory # 584ZSU0012RF_ns

Bibliographic Details

• Title: For God, Country, and Coca-Cola
• Publisher: Basic Books
• Publication Date: 2000
• Language: English
• ISBN 10: 0465054684
• ISBN 13: 9780465054688
• Binding: Soft cover
• Edition: 2nd Edition
• Condition: like_new

About this title

Synopsis

For God, Country and Coca-Cola is the unauthorized history of the great American soft drink and the company that makes it. From its origins as a patent medicine in Reconstruction Atlanta through its rise as the dominant consumer beverage of the American century, the story of Coke is as unique, tasty, and effervescent as the drink itself. With vivid portraits of the entrepreneurs who founded the company—and of the colorful cast of hustlers, swindlers, ad men, and con men who have made Coca-Cola the most recognized trademark in the world—this is business history at its best: in fact, “The Real Thing.”

About the Author

Mark Pendergrast was born in Atlanta and is a graduate of Harvard University. A business journalist, he has published articles and reviews in a number of magazines and newspapers, including the New York Times, the Sunday Times (London), and Financial Analyst.