Title: There She Goes Again: Gender, Power, and Knowledge in Contemporary Film and Television Franchises (eng)
Publisher: Rutgers University Press
Publication Date: 2023
Language: English
ISBN 10: 1978836112
ISBN 13: 9781978836112
Binding: Soft cover
Condition: new
Weight: 0.3 kilograms

About this title

Synopsis

There She Goes Again interrogates the representation of ostensibly powerful women in transmedia franchises, examining how presumed feminine traits—love, empathy, altruism, diplomacy—are alternately lauded and repudiated as possibilities for effecting long-lasting social change. By questioning how these franchises reimagine their protagonists over time, the book reflects on the role that gendered exceptionalism plays in social and political action, as well as what forms of knowledge and power are presumed distinctly feminine. The franchises explored in this book illustrate the ambivalent (post)feminist representation of women protagonists as uniquely gifted in ways both gendered and seemingly ungendered, and yet inherently bound to expressions of their femininity. At heart,There She Goes Again asks under what terms and in what contexts women protagonists are imagined, envisioned, embodied, and replicated in media. Especially now, in a period of gradually increasing representation, women protagonists demonstrate the importance of considering how we should define—and whether we need—feminine forms of knowledge and power.

About the Author

AVIVA DOVE-VIEBAHN is an assistant professor of film and media studies at Arizona State University, as well as a frequent contributor to Ms. magazine and a screenwriter. She is the coeditor of Public Feminisms: From Academy to Community.

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