The Good Leadership Book: The Twelve Characters Essential in Leadership

Meet the 12 Characters Every Good Leader Has on Speed Dial.

Tired of leadership books that recycle the same old advice? This isn’t one of them. A truly unique model where you’ll meet twelve unforgettable 'Characters' that live inside every Good Leader.

The model is practical, memorable and even fun to use.

It shows what leadership is, and importantly, what it isn't. It explores the good, the bad and the ugly of leadership in a simple-to-use framework that expands over the pages to do justice to the complexity that is 'Good Leadership.'

Who’s This Book For?

If you lead people, want to lead people, or simply want to make work, and life, a little less painful and a lot more meaningful, this book is for you. Whether you’re a CEO, a middle manager, a team lead, an entrepreneur, a nonprofit crusader, a teacher, a coach, or someone who’s ever thought, “There’s got to be a better way”. You can use the model to better your own leadership, or analyse the leadership of others, you are welcome!
In short: If you care about making a difference, big or small, you belong here.

"Impressive stuff... at its heart is an idea - and a model - of ingenious simplicity and clarity... it really seems a compelling and coherent model for leadership practice." KARL FRENCH, Author, The Literary Consultancy

"The concepts and characters are so original - they are brilliant! I've never come across anything like this before." DR. A. JANJUA, Consultant, Birmingham Women's Hospital