Be #1 on Google: 52 Fast and Easy Search Engine Optimization Tools to Drive Customers to Your Web Site

Jon Smith

ISBN 10: 0071629602 / ISBN 13: 9780071629607

Published by The McGraw-Hill Company, 2009

About this Item

pp. viii + 151.

Seller Inventory # 26647661

Bibliographic Details

• Title: Be #1 on Google: 52 Fast and Easy Search Engine Optimization Tools to Drive Customers to Your Web Site
• Publisher: The McGraw-Hill Company
• Publication Date: 2009
• Language: English
• ISBN 10: 0071629602
• ISBN 13: 9780071629607
• Binding: Soft cover
• Condition: Used

About this title

Synopsis

Google Your Way to the Top of Your Industry!

It’s great to have a punchy Web site, but if you aren’toptimizing your search-engine presence, you’re just anothercompany lost in cyberspace.

With Be #1 on Google, you can instantly put your companyin the top spot of relevant online searches―and dramaticallyincrease sales. An international expert in search-engineoptimization, Jon Smith explains how to draw seriouscustomers―not curious or bored Web surfers―to your site by

• Registering with Google
• Coming up with the best keywords
• Thinking like your customers
• Making your site totally accessible
• Using metadata to your advantage
• Advertising on the Web
• Measuring what works, and what doesn’t

Containing 52 techniques in all, each of which can usedimmediately, Be #1 on Google is the essential guide towinning the battle for first ranking on the world’s most utilizedsearch engine.

About the Author

Jon Smith is StrategyAdviser and Head ofDeenero at Aedgency.comand was part of the start-upteams for Amazon.co.uk,Kitbag.com, and The FloristExchange. He is the authorof Grow Your Business withGoogle AdWords™.