Graphic Design Rules : Hints and Tips to Improve your Design
Chen Meihuan
Sold by AHA-BUCH GmbH, Einbeck, Germany
AbeBooks Seller since August 14, 2006
New - Soft cover
Condition: New
Ships from Germany to U.S.A.
Quantity: 2 available
Add to basketSold by AHA-BUCH GmbH, Einbeck, Germany
AbeBooks Seller since August 14, 2006
Condition: New
Quantity: 2 available
Add to basketNeuware - Graphic Design Rules is a book that comprehensively analyses graphic design, starting from the seven most basic principles that guide the choice of colour, layout and font, acting beneath the surface to make the work stable and balanced. While everyone has their own design habits, there are some common rules that every designer should pay attention to and follow, to ensure an effective and attractive composition. This book introduces readers to over 60 of these rules, applied to the main elements which dominate graphic design, organising them into three categories - colour, type & typography, image & shape - and showing how they are implemented in 40 projects. They see how artists and designers use colour to portray mood, light, depth, and point of view, while images throughout the text show how designers apply these basic elements to create logos and graphics for unique brand identities. With tips indicating what not to do to ensure a design message resonates with a specific audience, this book will help readers tell their story in a more engaging and evocative way.
Seller Inventory # 9788410650053
Chen Meihuan, PhD in Design, is the deputy director of the Information Fusion Teaching and Research Center of the School of Visual Arts and Design of Guangzhou Academy ofFine Arts (China), and a young artistic talent of the National Art Fund. Her works have won many awards and have been selected for the 14th National Art Exhibition, Guangdong Art Exhibition,Florence Biennale, and other exhibitions.
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