What started as a movement turned into a marketing scheme. Somewhere between the TED Talks, tote bags, and trauma podcasts, feminism stopped being a revolution and became a rebrand.

This book doesn’t blame women — it calls out the con. The version of feminism that told working-class girls to “follow their passion” while selling career advice from influencers who never worked a real job. The kind that swapped competence for curated aesthetics and told you the patriarchy was the reason you’re still broke, bitter, and tired.

Inside, you’ll find no sugarcoating, no feel-good fluff, and definitely no “divine feminine” rituals. Just brutal honesty, black humour, and a roadmap for building something real in the rubble.

This isn’t about turning back the clock.
It’s about unplugging the ring light and seeing what’s actually there.

About the Author

Innocent Karikoga writes with a scalpel, not a spoon. Known for dissecting modern culture with equal parts wit and wrath, he tackles sacred cows and social delusions without flinching. Their work challenges the slogans, skewers the buzzwords, and dares readers to question the narratives they've been sold.Equal parts storyteller and cultural critic, Innocent Karikoga blends unapologetic realism with raw perspective, serving up books that are less about comfort and more about clarity. When he's not writing, he's probably side-eyeing the next mainstream lie dressed up as empowerment.This is not literature for the faint of heart. It's for readers ready to think, argue, and maybe unlearn a few things.

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