The Great Reboot : Succeeding in a World of Catastrophic Risk and Opportunity

Our systems have failed us as COVID-19 has stopped the world. Every business and system on the planet now needs to reboot. But powerful new forces are creating massive new markets and threatening existing ones as they change how we live, work and play. THE GREAT REBOOT is a story for business leaders about the extraordinary risks and opportunities behind the catastrophic impacts of COVID-19. The first roadmap on succeeding in the post-pandemic world, THE GREAT REBOOT identifies the key weakness that led us to this point. It then takes readers on a journey that will help them turn this disaster into game-changing opportunity that will reboot their company into the post-pandemic world. Written by three of the world's leaders in business strategy and digital and cybersecurity risk oversight, THE GREAT REBOOT is a must-read for every CEO, corporate director, and employee.THE GREAT REBOOT is an actionable guide for employees and business leaders filled with examples and frameworks that will allow readers to immediately apply new patterns of thinking to the challenges that lie ahead. Readers will be the ones who shape and secure the new future.

BOB ZUKIS

Bob is the CEO and Founder of Digital Directors Network, the world's only organization working to advance the practice and profession of digital and cybersecurity risk oversight in the corporate boardroom. He is an Adjunct Professor of Management and Organization at the USC Marshall School of Business where he teaches corporate governance, strategic management and global business issues. 

Bob is a Conference Board ESG Center Fellow and a retired PwC Advisory Partner, a role in which he worked and lived on four continents across twenty countries on the frontlines of globalization.  He is the author of the book Social Inc., also of several book chapters on digital and cybersecurity risk oversight and writes regularly in Forbes.