Title: Growth Hacking Your First Startup: A Simple Guide to Marketing for Entrepreneurs
Publisher: Notion Press Media Pvt. Ltd
Publication Date: 2019
Language: English
ISBN 10: 1646507711
ISBN 13: 9781646507719
Binding: Paperback / softback
Condition: New
Weight: 155 grams

About this title

Synopsis

Launching your first startup is tough! Let's make it easier. In this simple guide to growth hacking, you will learn some unique and battle-tested techniques of new-age marketing. Written for rising startups and bootstrapped entrepreneurs, this book takes you through the stages of finding, retaining and expanding customers. In between, you will learn everything from marketing funnels to customer journeys. You will see how to boost your startup with tactics such as gamification and viral content. And, you will understand why the customer always has to be the protagonist of your startup story. The aim is simple: to teach you how to think about growth in a new manner - one that builds around faster releases, dynamic feedbacks, and product iterations. Half of entrepreneurship is perseverance; this book will teach you the rest.

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