Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars

Jay Conrad Levinson; Rick Frishman; Jill Lublin

ISBN 10: 1580626823 / ISBN 13: 9781580626828

Published by Adams Media Corp, 2002

About this Item

Fast Free Shipping â Excellent condition book with clean cover and pages. Barely handled, with minimal wear. An outstanding copy, close to enjoy!

Seller Inventory # GWV.1580626823.LN

Bibliographic Details

• Title: Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars
• Publisher: Adams Media Corp
• Publication Date: 2002
• Language: English
• ISBN 10: 1580626823
• ISBN 13: 9781580626828
• Binding: Soft cover
• Condition: like_new

About this title

Synopsis

The Internet has not only changed the sheer vastness of services and products available to consumers, but it's significantly changed the way businesses communicate with their buyers. The good news is that new technology makes it easier for businesses to get the right product to the right customer at the right timeand at a fraction of the cost. Completely updated and revised, this book uses the expertise of today's top media gurus to show you how to get the word out about your product or business and reach even more buyerswithout the cost of a traditional big budget campaign!

About the Author

Jay Conrad Levinson, creator of the Guerrilla series, "the best selling marketing series ever published", is the president of his own marketing and consulting firm.

Rick Frishman is publisher at Union Square Publishing in New York. He is co-author of 18 books, and founder of Author101University.

Jill Lublin is the owner of Promising Promotion public relations firm. She has worked with hundreds of diverse companies and professionals in the entertainment industry and is also the author of The Insiders Edge to Publicity. She lives in San Francisco, CA.