Guide to Producing a Fashion Show (Book & Merchandise)

Book & Merchandise. Guide to Producing a Fashion Show, Fourth Edition, explains all aspects of fashion show production including: reasons to produce a show, planning, model selection, merchandise selection, staging and music, budgeting, show preparation, execution, and evaluation. The fourth edition has behind-the-scenes examples, best practices and innovative approaches in fashion show productionfrom promotion using social media to selecting music and models. Whether you are experienced or a novice, this text shows you step-by-step how to plan, organize, promote, and execute an exciting fashion show.New to this Edition- Includes examples from couture and ready-to-wear shows, as well as innovative approaches including non-traditional fashion shows and fashion presentations- New information on careers in the fashion industry that are related to fashion show production, like styling, public relations, and event management- New perforated worksheets include documents and templates to plan a fashion show- 25% new photographs- Discussions of diversity in the fashion industry and current trends- More coverage and examples from menswear and global fashion capitalsAt the STUDIO, students can:- download sample forms and templates, - watch videos and images related to material covered in the chapters, - access other tools such as self-quizzes and flashcards. This hands-on book takes you step-by-step through the process of producing a fashion show. The online STUDIO resources gives you easy access to examples of documents, forms, and templates needed to plan and execute a fashion show. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…