Presents an overview of the function of a fashion show, examines the behind-the-scenes steps from concept to execution, and provides sample forms for planning, tracking samples, hiring models, and evaluating the show.

About the Author

Judith C. Everett is Emeritus Professor of Merchandising in the School of Communication at Northern Arizona University, USA, where she taught a wide range of merchandising courses including merchandise buying, merchandise math, fashion show production, historic dress, international buying, and professional practices.

Kristen K. Swanson is a Professor of Merchandising in the School of Communication at Northern Arizona University, USA. As a Fairchild Books author, she has written books on event planning, fashion promotion, and the writing process.

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