The Heart of Networking

In practical, straightforward, real-world language, this new edition of The Heart of Networking, digs deeper into the principles of the first two editions to reveal more insider knowledge and secrets of building your own business network. In this newest book, Steele shares painful personal stories of great loss in his family and how that affected his life both professionally and personally.

The Heart of Networking, Third Edition is a blueprint for business life, and while it requires a lifetime commitment to an ethic of service and excellence, the networking system offered here also pays immediate dividends. In twelve concise and candid chapters, The Heart of Networking presents Ricky Steele's own remarkable story and tells you step by step--

How to get your reality ready for you.

How to make those first all-important networking connections

How to create a savvy networking strategy and deploy effective networking tactics

How to overcome resistance in others

How to invest in networking

How to use the right social media networking tools effectively

How to combine the power of social media with in-person networking

How to make the most of networking events

How to take ownership of your networking contacts

How to reach the people with the power to do business with you

When Ricky Steele came to Atlanta from small-town Georgia, he knew very few people. Within months, he was at the heart of the city's business community and, over the years, has built one successful enterprise after another, enjoying association with the likes of Accenture, Atlanta Braves, The Coca-Cola Company, Dell, Delta Air Lines, NCR, and PricewaterhouseCoopers, among many others. As Allan DeNiro, former Co-Chairman of the Board for Chicago-based candy giant Brach, remarked, "Ricky Steele simply knows everybody. "Good luck? A miracle? Not at all. Just hard work, hard and smart.