Part I. Principles
1.
- 1. Classics Rhetoric
- 2. Rhetoric and the Modern World
- 3. The Emergence of Heuristic Rhetoric
- 4. The Character and Moral Responsibility of the Orator
2. Contingency
- 1. Preliminary Contingencies
- 2. Contingencies of Language and Arguments
- 3. Contingencies of Delivery
- 4. Contingencies Created by the Orator
3. Probability
- 1. The Probability of Argument, Narrative and Evidence
- 2. The Plausibility of the Speech
- 3. The Credibility of the Orator
4. Temporality
- 1. External Aspects of Temporality
- 2. Internal Aspects of Temporality
5. Strategic Construction
- 1. Strategic Constructions in Classical and Modern Rhetoric and Oratory
- 2. Strategic Construction in Heuristic Rhetoric
6. 'Heuremes' - Patterns of Persuasive Argument
- 1. 'Initial Adjustment'
- 2. 'Representativeness'
- 3. 'Thematic Replacement'
- 4. 'Constrastive Probabilities'
- 5. 'Parallel Probabilities'
- 6. 'Simplification'
- 7. 'Summary of 'Heuremes'
Part II. Practice
7. Classical Oratory
- 1. Antiphon: On the Murder of Herodes
- 2. Cicero: In Defence of Milo
8. Modern Oratory
- 1. Barack Obama: 'Speech at Election Night in 2008, and Donald Trump: Inauguration Speech
- 2. Angel Merkel: 'An Address to the Nation'
- 3. Vladimir Putin: 'Crimean Speech'
- 4. Mao Zedong: 'Speech at the Lushan Conference'
- 5. Aung San Suu Kyi: 'Speech at the International Court of Justice'
- 6. Pope Francis: 'Address to the United Nations General Assembly'
- 7. Ursula Burns: 'Speech for the Massachusetts Institute of Technology's 145th Commencement'