Holistic Retail Design : Reshaping Shopping for the Digital Era
Zimmermann, Rainer, Teufel, Philipp
Language: English
Published by Frame Publishers, 2015
- Softcover
- Used
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
AbeBooks seller since August 3, 2006
Condition: Used - Good
US$ 15.59
Quantity: 1 available
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Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # 38843191-75
- Title
- Holistic Retail Design : Reshaping Shopping for the Digital Era
- Author
- Zimmermann, Rainer, Teufel, Philipp
- Publisher
- Frame Publishers
- Publication year
- 2015
- Condition
- Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 9491727656
- ISBN 13
- 9789491727658
- Item weight
- 2.456 pounds
- Dimensions
- N/A
• The authors outline a new approach to retail design
• Strategy applications are outlined per chapter, with international best practice cases highlighted
• Written by leading professors in the field, Prof. Rainer Zimmermann and Prof. Philipp Teufel from the Peter Behrens School of Arts, University of Applied Sciences Düsseldorf
• Visually interesting with outstanding graphic design
A must-have for everyone involved with retail design. Holistic Retail Design sets out a theory that reshapes shopping by introducing strategies in holistic constitution and the improvement of retail experiences. It covers stationary, temporary and digital customer touch-points and intermediates between the consumer, the retail brand and the products being offered. The theory shapes spaces, platforms, events, interfaces, signage and communications, expanding scope whilst introducing retail archetypes linking to customer role models.
"Synopsis" may belong to another edition of this title.
Better World Books
Mishawaka, IN, U.S.A.
AbeBooks seller since August 3, 2006
Shipping rates within U.S.A.
| Item | 4 to 8 business days | 3 to 5 business days |
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| First item | US$ 0.00 | US$ 13.00 |
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Better World Books (https://www.BetterWorldBooks.com) is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised $33 million for libraries and literacy, donated over 32 million books, and reused or recycled more than 397 million books.…
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Better World Books Marketplace, Inc.
55740 Currant Road
Mishawaka, IN U.S.A. 46545
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