Hospitality Marketing and Consumer Behavior : Creating Memorable Experiences
Language: English
Published by Apple Academic Press, 2021
- Softcover
- New

Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
AbeBooks seller since April 6, 2009
Condition: New
US$ 126.81
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- Title
- Hospitality Marketing and Consumer Behavior : Creating Memorable Experiences
- Author
- Jauhari, Vinnie (EDT)
- Publisher
- Apple Academic Press
- Publication year
- 2021
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1774636247
- ISBN 13
- 9781774636244
- Series
- Book 11 of 20: Advances in Hospitality and Tourism
Creating memories and joyous experiences for consumers is a key dimension affecting the profitability and growth of a hospitality firm. Drawing on global experiences, this new book looks at the diverse factors that create these positive experiences and provides insight into marketing and consumer behavior in the context of hospitality and tourism. The dynamics of emerging economies has been captured, and some lessons have been drawn from best practices across the globe.
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GreatBookPrices
Columbia, MD, U.S.A.
AbeBooks seller since April 6, 2009
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