Human Intelligence 2.0 (Paperback)

This book aims to foster meaningful dialogue to strategically enhance human capabilities through targeted collaboration with AI to secure sustainable competitive advantage in rapidly evolving marketplaces.

This book brings together research presented under the conference theme, “Human Intelligence 2.0: Co-Evolution through Strategic Human–AI Collaboration for Sustainable Competitive Advantage” featuring peer-reviewed research papers presented across Accounting, Finance and Business Economics; Entrepreneurship, SME, Innovation and Business Development; Marketing, International Business and Strategy; Operations, Logistics and Supply Chain Management; Human Resource Management, Organizational Behaviour and Inclusive Workplace; Business Technology and Digital Transformation, and multidisciplinary tracks.

The book will serve as a valuable reference to academics, researchers, industry professionals, and policymakers
around the globe to share their research findings and discuss current and challenging issues in management, business,
and interdisciplinary domains.

D.M.R. Dissanayake is a Professor in Marketing attached to the Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, where he previously served as the Head of the Department from 2020 to 2023. In addition to his academic responsibilities in Sri Lanka, he currently serves as an Adjunct Professor at Taylor’s University, Malaysia.

Murali Sambasivan is currently serving as the Director and Professor at Thiagarajar School of Management. He holds a Bachelor of Engineering (B.E.) in Production Engineering from College of Engineering, Guindy and earned his Doctor of Philosophy (Ph.D.) in Management Science from The University of Alabama. Prof. Sambasivan has extensive academic and research experience in the fields of Management Science, Operations and Supply Chain Management, and General Management.

Saeed Pahlevan Sharif is affiliated with the Faculty of Business and Law at Taylor's Business School, Taylor's University. He obtained his Ph.D. in Business from Taylor’s Business School, Taylor’s University, Malaysia. He also holds an MBA from the Faculty of Management at Multimedia University and a Bachelor of Science degree in Electrical Engineering from Amirkabir University of Technology. Prof. Sharif currently serves as an Adjunct Professor at Sunway Business School, Sunway University.

Sabri Boubaker is a Professor in Finance at EM Normandie Business School. He earned his Ph.D. in Finance from University of Paris Est and later obtained the Habilitation for Supervising Doctoral Research from the same institution. Prof. Boubaker is widely recognized for his contributions to the fields of corporate finance, corporate governance, and corporate social responsibility.

Vishanth Weerakkody is the Associate Pro-Vice-Chancellor for Global Engagement and Partnerships and a Professor of Digital Governance at the School of Management, University of Bradford. He has previously held several senior academic leadership positions at the University of Bradford, including Dean of the Faculty for Management, Law and Social Sciences, Associate Dean for International and Enterprise, and Associate Dean for Planning and Resources.