Identity-Based Brand Management : Fundamentals-Strategy-Implementation-Controlling

Burmann Christoph Burmann

ISBN 10: 3658401907 ISBN 13: 9783658401900

Published by Springer Nature B.V. Mär 2023, 2023

Language: English

Condition: New Soft cover

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Bibliographic Details

Title

Identity-Based Brand Management : Fundamentals-Strategy-Implementation-Controlling

Publisher

Springer Nature B.V. M�r 2023

Publication Date

2023

Language

English

ISBN 10

3658401907

ISBN 13

9783658401900

Binding

Taschenbuch

Condition

Neu

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