Identity-Based Brand Management: Fundamentals-Strategy-Implementation-Controlling
Christoph Burmann, Nicola-Maria Riley, Tilo Halaszovich
ISBN 10: 3658401907 ISBN 13: 9783658401900
Published by Springer Gabler 2023-03-14, 2023
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Title: Identity-Based Brand Management: ...
Publisher: Springer Gabler 2023-03-14
Publication Date: 2023
Binding: Paperback
Condition: New