Impact-first Product Teams: Define Success. Do Work That Matters. Be Indispensable.

Around the world, product teams are waking up to the same uncomfortable truth: doing things “the right way” doesn’t matter if your team loses its funding or your company goes out of business.

Simply put, product teams can no longer afford to be disconnected from the business impact of their work. And well-trodden “best practices” from Silicon Valley behemoths can only provide so much guidance for teams working across vastly different business and funding models.

In Impact-first Product Teams, product leader and consultant Matt LeMay provides clear-eyed and reality-tested guidance for doing the work that matters most to your business. This concise and practical book walks you through the questions and conversation starters that have helped product teams across industries and geographies put impact at the heart of their work – and keep it there.

Matt LeMay is a product leader, consultant, and author. He empowers product managers, teams, and organizations to maximize their business impact by streamlining processes, simplifying strategies, and focusing on the work that matters most. Matt's decade-plus career in product has included acquisitions by Google and Intuit, strategic advising to Spotify, and building out product teams for early-stage startups that are now valued in the hundreds of millions of dollars. His books Agile for Everybody (O'Reilly Media, 2018) and Product Management in Practice (Second Edition O'Reilly Media, 2022) have been translated into more than six languages, and provide actionable guidance to individuals and teams across countries, functions, and industries. Matt is the creator of the One Page / One Hour Pledge, a commitment to minimize busywork and maximize collaboration that has been adopted by more than 100 individuals and teams at Amazon, Walmart, Adobe, Disney, and more. His work with tech ethnographer Tricia Wang has been included in Google's official Design Sprint toolkit. Previously, Matt worked as Senior Product Manager at music startup Songza (acquired by Google), and Head of Consumer Product at Bitly. Matt is also a musician, recording engineer, and the author of a book about singer-songwriter Elliott Smith. He lives in London, England.