Information Technology for Management: Making Connections for Strategic Advantage
Turban, Efraim; McLean, Ephraim; Wetherbe, James
ISBN 10: 0471178985 ISBN 13: 9780471178989
Published by Wiley (edition 2), 2001
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About this Item
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Synopsis:
A practical, managerial-oriented approach to getting the most out of IT.
Managers will learn the most effective ways to use information systems in this new edition. The authors examine case studies to highlight new technology and applications including fuzzy logic, neural computing, and hypermedia.
From the Back Cover: A unique focus on how organizations operate and compete in the digital economy!
Business today is transforming in amazing ways, and that’s what IT is all about!
The new Fourth Edition of Information Technology for Management uniquely focuses on how organizations operate and compete in the digital economy, and how IT can assist this transformation. No other text does a better job of putting you at the cutting edge of today’s digital world!
The Fourth Edition includes the absolute latest coverage on technology, with an entire chapter devoted to wireless technology.
Real-world examples throughout show how concepts are applied by real companies of all varieties, from non-profit, to small businesses, to large corporations, highlighting the importance of IT to all business students.
A running case about a Virtual Company (The Wireless Café) is tied to the textbook and integrated within the chapters. This offers you a virtual experience working as an intern and enables you to apply he concepts you have studied in the text.
Superior coverage of e-commerce.
Get additional real-world business content with Business Extra Select!
With Wiley’s Business Extra Select program, you can combine Information Technology for Management, Fourth Edition with journal articles, cases, and readings from sources such as INSEAD, Ivey and Harvard Business School Cases, Fortune, The Economist, The Wall Street Journal, and much more! For more information, go to www.wiley.com/college/bxs.
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: Information Technology for Management: ...
Publisher: Wiley (edition 2)
Publication Date: 2001
Binding: Hardcover
Condition: Very Good
Edition: 2.
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Information Technology for Management : Making Connection for Strategic Advantage
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Wiley & Sons, Incorporated, John, 2001
ISBN 10: 0471178985
ISBN 13: 9780471178989
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Information Technology for Management : Making Connection for Strategic Advantage
Published by
Wiley & Sons, Incorporated, John, 2001
ISBN 10: 0471178985
ISBN 13: 9780471178989
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Information Technology for Management: Making Connections for Strategic Advantage
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Information technology for management. Making connections for strategic advantage.
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INFORMATION TECHNOLOGY FOR MANAGEMENT, 2E
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