Information Technology : Strategic Decision-Making for Managers

Michael Lucas

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Language: English

Published by John Wiley & Sons Sep 2004, 2004

0471652938 / 9780471652939

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Neuware - Take an active role in managing technology!From new business models to new types of business, information technology has become a key driver of business and an essential component of corporate strategy. But simply acquiring technology is not enough; organizations must manage IT effectively to gain the competitive advantage.Henry Lucas's Information Technology: Strategic Decision Making for Managers focuses on the key knowledge and skills you need to take an active role in managing technology and obtain the maximum benefits from investing in IT. Offering streamlined, up-to-date coverage, the text is ideally suited for MBA students or anyone who wants to learn more about how to gain the competitive advantage by successfully managing IT.Features\* Focuses on managerial issues: This text explores the many real technology issues confronting today's managers, such as what to do with legacy systems, when to outsource, and how to choose a source of processing and services.\* Shows how to evaluate IT investments: Two full chapters cover the value of information technology and how to evaluate IT project proposals using both net present value and real options approaches.\* Balances technical and managerial coverage: This balance helps you understand how diverse companies have developed their IT architectures and environments.\* Explains the various applications of technology: Concrete examples illustrate major IT applications, such as ecommerce, ERP, CRM, decision and intelligent systems, and knowledge management.

Seller Inventory # 9780471652939

Title
Information Technology : Strategic Decision-Making for Managers
Author
Michael Lucas
Publisher
John Wiley & Sons Sep 2004
Publication year
2004
Condition
Neu
Binding
Buch
Language
English
ISBN 10
0471652938
ISBN 13
9780471652939
Item weight
1,059 grams
Dimensions
260x183x29 mm

AHA-BUCH GmbH

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