Innovation and the Creative Process
Sold by Majestic Books, Hounslow, United Kingdom
AbeBooks Seller since January 19, 2007
New - Hardcover
Condition: New
Ships from United Kingdom to U.S.A.
Quantity: 1 available
Add to basketSold by Majestic Books, Hounslow, United Kingdom
AbeBooks Seller since January 19, 2007
Condition: New
Quantity: 1 available
Add to basketThe new perspectives presented by the contributors will be important in encouraging successful innovation across sectors, organizations and people. They examine how people and organizations deal with the tensions and paradoxes in the innovative process between creativity and innovation, variation and selection, and sense and strategy-making. The book also includes a sociological approach to innovation as a complement to economic perspectives in order to better understand how people can benefit from innovation in a number of interesting private and public cases. To benefit from innovation, it concludes, people depend less on formal roles and formal organization than on a caring approach that enables them to deal with and interpret evolutions across people, organizations and sectors.
This highly original, innovative book will provide fascinating reading for a diverse audience, including academics, researchers, policymakers and managers with an interest in innovation, organization studies, institutional theory and, more generally, business and management.
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