The Innovator's Guide to Growth : Putting Disruptive Innovation to Work
Altman, Elizabeth J., Johnson, Mark W., Sinfield, Joseph V., Anthony, Scott D.
Language: English
Published by Harvard Business Review Press, 2008
- Hardcover
- Used
Seller: Better World Books Ltd, Dunfermline, United KingdomBetter World Books Ltd
AbeBooks seller since October 13, 2008
Condition: Used - Very good
US$ 6.26
Quantity: 1 available
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Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # GRP68317418
- Title
- The Innovator's Guide to Growth : Putting Disruptive Innovation to Work
- Author
- Altman, Elizabeth J., Johnson, Mark W., Sinfield, Joseph V., Anthony, Scott D.
- Publisher
- Harvard Business Review Press
- Publication year
- 2008
- Condition
- Very Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1591398460
- ISBN 13
- 9781591398462
- Item weight
- 1.704 pounds
- Dimensions
- N/A
In The Innovator's Guide to Growth, Scott Anthony, Mark Johnson, Joseph Sinfield, and Elizabeth Altman take the subject to the next level: implementation. The authors explain how to create this crucial capability for unlocking disruption's transformational power.
With a foreword by Christensen, this book provides a set of market-proven tools and approaches to innovation that have been honed through fieldwork with innovative companies like Procter & Gamble, Johnson & Johnson, Pepsi, Intel, Motorola, SAP, and Cisco Systems. The book shows you how to:
Follow a market-proven process -- so your company can reliably create blockbuster businesses
Create structures, systems, and metrics -- so the disruptive innovations that will power your firm's future growth receive the funding and personnel needed to succeed
Create a common language of disruptive innovation -- so managers can reach consensus around counterintuitive courses of action
Incisive and practical, this book helps your company take the steps necessary to benefit from disruption -- instead of being eclipsed by it.
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Better World Books Ltd
Dunfermline, United Kingdom
AbeBooks seller since October 13, 2008
Shipping rates from United Kingdom to U.S.A.
| Item | 11 to 28 business days | 11 to 28 business days |
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