The Inside-Out Effect: A Practical Guide to Transformational Leadership

The Inside-Out Effect reveals powerful lessons on leadership and achieving your full potential as taught at Stanford University’s Graduate and Executive Education Program. It draws upon cutting-edge neuroscience and research from psychology, sociology, and philosophy to create a comprehensive guide for leaders at any level to reinvigorate their lives and the lives of those they affect by pursuing inner-outer alignment.The Inside-Out Effect is based on a three-part process called KNOW-BE-LEAD. Through this method, the authors offer a series of powerful tools that take you to the brink of experiencing your work and life as a calling. They take you into the heart of greater fulfillment, performance, and leadership.Whereas many leadership development books focus on a series of “quick fix” techniques, this book begins and ends with understanding and cultivating yourself. When you begin to live and lead in alignment with your authentic self, you embark on an incredible journey toward peak performance and peak happiness.

Behnam Tabrizi is a leading global business consultant, bestselling author, and award-winning teacher and scholar. He is a Consulting Professor at Stanford University's Department of Management Science and Engineering, and an authority on corporate and leadership transformation who has worked with numerous Fortune 500 companies and government organizations in achieving breakthrough results. Dr. Tabrizi has written five books on transformation, and has held positions at Harvard Business School and the Stanford Graduate School of Business. He is the Chairman of Rapid Transformation, LLC, (rapidtransformation.com).