Insights, Innovation, and Analytics for Optimal Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-services)
Language: English
Published by Business Science Reference, 2021
- Hardcover
- New

Seller: California Books, Miami, FL, U.S.A.California Books
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- Title
- Insights, Innovation, and Analytics for Optimal Customer Engagement (Advances in Marketing, Customer Relationship Management, and E-services)
- Publisher
- Business Science Reference
- Publication year
- 2021
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1799839192
- ISBN 13
- 9781799839194
"This book is an attempt to study the emerging concept of customer engagement and investigating underlying theories, innovative ways, review of existing literature, engagement analytics and insights for marketers with reference to customer engagement"--
"Synopsis" may belong to another edition of this title.
California Books
Miami, FL, U.S.A.
5-star seller
AbeBooks seller since October 27, 2023
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