Intercultural Management : A Case-Based Approach to Achieving Complementarity and Synergy
Language: English
Published by Red Globe Press, 2016
- Softcover
- New

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- Title
- Intercultural Management : A Case-Based Approach to Achieving Complementarity and Synergy
- Author
- Barmeyer, Christoph (EDT); Franklin, Peter (EDT)
- Publisher
- Red Globe Press
- Publication year
- 2016
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1137027371
- ISBN 13
- 9781137027375
This ground breaking textbook looks at the issue of managing across cultures: the difficulties and opportunities it brings and the competencies needed to handle situation and create solutions. Applying a constructive approach, Intercultural Management demonstrates how cultural diversity can be used as a resource to demonstrate synergy and complementarity. Taking a case-based approach, its innovative case studies examine a wide range of topics in international management, helping students to explore theory in the context of real-life situations. Taking the form of an edited collection, it offers a fascinating range of perspectives from a global panel of experts in the discipline.
This will be the ideal companion to students taking courses on intercultural, cross-cultural, and international management at undergraduate, postgraduate and MBA level. It will also be valuable reading for organisations seeking to improve their intercultural management strategies.
"Synopsis" may belong to another edition of this title.
About the Author
Christoph Barmeyer is Professor of Intercultural Communication at the University of Passau, Germany.
Peter Franklin is Professor of Intercultural Business and Management Communication at HTWG Konstanz University of Applied Sciences, Germany.
Christoph Barmeyer is Professor of Intercultural Communication at the University of Passau, Germany.
Peter Franklin is Professor of Intercultural Business and Management Communication at HTWG Konstanz University of Applied Sciences, Germany.
"About the title" may belong to another edition of this title.
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