International Business
Language: English
Published by Pearson Education Limited, United Kingdom, Harlow, 2012
- Softcover
- Used
Seller: WorldofBooks, Goring-By-Sea, WS, United KingdomWorldofBooks
AbeBooks seller since March 16, 2007
Condition: Used - Very good
US$ 2.62
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Add to basketItem description from seller
International Business provides students with a comprehensive introduction to International Business from authors at the forefront of research in international and strategic management. Taking a regional approach, this text challenges some of the underlying assumptions behind globalization and focuses on both the dominant economies the EU, the US and Japan as well as emerging markets in world trade, such as Brazil, India and China. The book also integrates analysis of the competitive environment and the internal resources of the firm to provide a strategic view of international business. The book is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Seller Inventory # GOR005069954
- Title
- International Business
- Author
- Alan M. Rugman
- Publisher
- Pearson Education Limited, United Kingdom, Harlow
- Publication year
- 2012
- Condition
- Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0273760971
- ISBN 13
- 9780273760979
- Item weight
- 1,438 grams
- Dimensions
- 196 x 264
A comprehensive introduction to International Business from authors at the forefront of research in international and strategic management.
"Synopsis" may belong to another edition of this title.
About the Author
Alan M. Rugmanis Professor of International Business and Head of the International Business and Strategy Group at the Henley Business School, University of Reading.
Simon Collinsonis Professor of International Business and Innovation at the Henley Business School, University of Reading.
"About the title" may belong to another edition of this title.
WorldofBooks
Goring-By-Sea, WS, United Kingdom
AbeBooks seller since March 16, 2007
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