International Business: Environments and Operations, 10th Edition

Daniels, John D.; Radebaugh, Lee H.; Sullivan, Daniel P.

ISBN 10: 0131461060 / ISBN 13: 9780131461062

Published by Pearson College Div (edition 10), 2003

About this Item

It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Seller Inventory # 0131461060-8-1

Bibliographic Details

• Title: International Business: Environments and Operations, 10th Edition
• Publisher: Pearson College Div (edition 10)
• Publication Date: 2003
• Language: English
• ISBN 10: 0131461060
• ISBN 13: 9780131461062
• Binding: Hardcover
• Edition: 10.
• Condition: Very Good

About this title

Synopsis

This classic bestseller discusses the differences faced in international environments, the overall strategies companies can take, and practical alternatives for operating abroad. Its abundance of colorful maps, strong engaging and opening cases, and classic and contemporary examples provide a balanced approach to all functions of business. More than 15 new cases have been added to this edition, all of which engage the reader with hot topical issues; these include Cran Chik, Luikoil, Cisco Systems, Johnson & Johnson, and Global Sofware Piracy. It has excellent coverage of Latin America, and reviews the latest institutional actions, market trends, and company activities. It provides an extensive background section, a comparative environmental frameworks section, a section on theories and institutions (trade and investment), a section on the world financial environment, business-government relationships, operations and tactical alternatives, and a section on managing business internationally. For readers involved in international business, whether they are employees, managers, or owners/CEOs of such corporations. Also an excellent resource for individuals seeking to expand their current businesses to the international market.