International Business: An Integrated Approach (eBusiness Updated Edition)

Wild, John J.; Wild, Kenneth L.; Han, Jerry C. Y.; Wild, Kenneth L

ISBN 10: 0130316741 / ISBN 13: 9780130316745

Published by PEARSON PTR @ (edition US Ed), 2000

About this Item

It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Seller Inventory # 0130316741-11-1

Bibliographic Details

• Title: International Business: An Integrated Approach (eBusiness Updated Edition)
• Publisher: PEARSON PTR @ (edition US Ed)
• Publication Date: 2000
• Language: English
• ISBN 10: 0130316741
• ISBN 13: 9780130316745
• Binding: Hardcover
• Edition: US Ed.
• Condition: Very Good

About this title

Synopsis

This book's dynamic portrayal of international business (cross-functional and integrated in approach) makes its content lively, topical, and enjoyable. It includes examples of companies from around the world in order to provide an unbiased, global perspective on business. Clear, straightforward explanations of challenging material are supported by informative illustrations that give readers easy access to this subject. Chapter topics include culture in business, politics and law in business, business in other economies, international trade, foreign direct investment, international financial markets and monetary system, acquiring business resources, and managing the international business. For anyone who wants to understand international business—and fully appreciate how business is conducted today.