International Business: A Managerial Perspective (3rd Edition)

For undergraduate courses in International Business. In the third edition of their internationally popular text, Ricky W. Griffin and Michael W. Pustay illustrate how successful managers must understand global issues and adapt to change in order to succeed in a competitive international marketplace. This edition is updated with current issues and events, and includes a wealth of new content features aimed to help future managers interpret business information with a global perspective. Now published by Prentice Hall, with our commitment to instructor resources and service. *A managerial perspective. Addresses all the functional areas of business and how managers work in a global marketplace. *A focus on technology. Addresses how business activities are increasingly driven by technology, and how those changes are affecting companies. *'Wiring the World' boxes showcase specific coverage of technological issues and events. *A teaching and learning tool. With 40 brief cases, 8 comprehensive cases, 42 maps, and hundreds of real world examples. *Updated photographs and interpretive tables and charts help students put information into context. *NEW- Enhanced coverage of cultural and polit

Ricky W. Griffin holds the Blocker Chair in Business Administration at Texas A&M University. He serves as Executive Associate Dean of the Mays College of Business and as professor of management at Texas A&M University. After receiving his Ph.D. from the University of Houston in 1978, he joined the faculty at the University of Missouri-Columbia before moving to Texas A&M University in 1981.

Professor Griffin teaches international management, organizational behavior, human resource management, and general management. He has taught both undergraduate and graduate students, participated in numerous executive training programs, and taught in Europe. A member of the Academy of Management, he has served as division chair of that group's Organizational Behavior division.

Professor Griffin has written several successful textbooks, including Management, Organizational Behavior (with Greg Moorhead), and Business (with Ron Ebert). He is currently conducting research on workplace violence in Canada and job design differences and similarities among firms in Japan, Europe, and the United States.

Michael Pustay is professor of management at Texas A&M University. He currently serves as associate director of the Center for International Business Studies and as associate director of the Center for International Business Education and Research at Texas A&M. He is the North American editor of the British journal Transport Reviews. Professor Pustay received his B.A. in economics summa cum laude from Washington and Lee University in 1969 and his Ph.D. in economics from Yale University in 1973. He taught at Purdue University and Bowling Green State University prior to joining Texas A&M's business school faculty.

Professor Pustay, who has taught international business for 12 years, focuses his teaching and research efforts on international business and business-government relations. His work has appeared in such professional journals as the Journal of Management, Southern Economic Journal, Land Economics, and Transportation Journal. He is currently researching the role of regional trading blocs on the world economy and the impact of domestic economic policies on international competition.

Professor Pustay is a member of numerous professional organizations, including the Academy of International Business, the American Economic Association, the Association for Canadian Studies in the United States, and the Transportation Research Forum. He has served as a consultant for a variety of public and private organizations, including the U.S. Department of Transportation, the Small Business Administration, the Civil Aeronautics Board, and Reliant Energy.