International Management: Text and Cases

International Management focuses on how firms become and remain international in scope. It is about the experiences of firms of all sizes, from any countries, as they come to grips with an increasingly competitive global environment. It is about the practice of management when a home-market perspective is no longer enough to achieve and sustain success. Through carefully selected comprehensive case studies and integrated text material, this book bridges both the internationalization process and multinational management. The first half of International Management helps to demystify international business so a meaningful study of multinational management can occur. In the second half of the book, the focus is on how to establish a balance between the sometimes conflicting demands of the multinational headquarters, the multinational subsidiary, and the governments of the countries in which MNEs operate. The cases are not limited to the experiences of the world's largest MNEs – they are also about smaller companies that must be global to survive and about the management of small subsidiaries. The cases in International Management have been extensively classroom-tested by professors around the world in executive, MBA and undergraduate programs. One measure of the quality of the cases is that a number of them have been translated- into Japanese, French, Chinese, Spanish, Russian, and Indonesian.

PAUL W. BEAMISH is Associate Dean -- Research and a Professor in International Business at the Richard Ivey School of Business, The University of Western Ontario, London, Canada. During 1993-97 he served as Editor-in-Chief of the Journal of International Business Studies (JIBS). He is the author or co-author of over 100 publications in the international strategy area and series editor of 32 volumes of cases for China. In 1997 he was recognized as one of the top three contributors worldwide to the international strategic management literature in the previous decade. His work has also received awards from the Academy of Management, Academy of International Business, European Foundation for Management Development, and the Administrative Sciences Association of Canada. He is also the founding Director of Ivey's Asian Management Institute. ALLEN J. MORRISON is Associate Dean -- Executive Development and an Associate Professor of International Management at the Richard Ivey School of Business, The University of Western Ontario. Dr. Morrison has been a Visiting Professor at the Anderson School at UCLA, and Professor of International Management at Thunderbird: The American Graduate School of International Management. He has also taught at Tsinghua University in Beijing, Monash Mt. Eliza Business School in Australia, and the China Europe International Business School (CEIBS) in Shanghai. Dr. Morrison has authored or co-authored over 50 articles and case studies, and seven books including Global Explorers: The Next Generation of Leaders (Routledge, 1999). His views have been cited in such publications as USA Today, Newsweek, Fortune, and Wall Street Journal.