International Tourism : Issues and Challenges

Contents Preface. I. Tourism growth and trends 1. Tourism in India an overview/Sultan Singh and M.S. Turan. 2. Trends in world tourism and optimal business strategy an Indian context/Raj Kumar. 3. Global tourism trends/S.P. Bansal and Prashant Kumar Gautam. 4. Tourism trends in developing countries a case of China/S.S. Boora. 5. The global importance of tourism/Ashish Saihjpal Harsh Vineet Kaur and Sawtantar Singh. 6. GATS and the tourism industry/Neelam Rani Suneja and Amita. 7. Future developments in tourism/Suhas D. Pathak. 8. Safety and security of foreign tourists in India an exploratory study/Surender Pal Singh and Mohit Vij. 9. Tourism and hospitality industry in India emerging issues/M.L. Singla. Tourism marketing and information technology 10. Trends and issues in tourism in India/Ajay Suneja. 11. Tourism marketing issues and challenges/Siddharatha Shankar. 12. Are festivals an effective marketing strategy a case study of Ellora Aurangabad festivals/Dulari Qureshi. 13. Destination marketing and planning some issues in tourism in Goa/Debasish Mazumdar and G.V. Joshi. 14. Revenue management in hotel industry/Vinay Goyal. 15. Sustainable tourism marketing/Adarsh Batra. 16. Role of Information Communication and Technology (ICT) in hospitality education/R.H. Taxak. 17. Challenges of tourism industry facing through information technology/Pardeep Ahlawat and S.C. Kundu. 18. Tourism behaviour pattern of servicemen category an empirical experience/Neelam Dhanda and Ramesh Lal. III. Emerging paradigms and impacts of tourism 19. Sustainable tourism development plan a conceptual framework/Mohinder Chand. 20. Eco tourism linking tourism the environment and concepts of sustainability/M.K. Sehgal and Shubhum Gaur. 21. Sustainable tourism a case study/Ashok Aima Deepak Raj Gupta and Sonia Sharma. 22. Buddhist tourism in India a conceptualisation/Ravi Bhushan Kumar. 23. The health tourism industry in India a perspective/M.K. Sehgal and Divya Gupta. 24. Asian health tourism industry an Indian perspective/Hirak Dasgupta and Adarsh Kumar Aggarwal. 25. Infrastructure for tourism in India/Ajay Suneja Kirti Kaushik and Ritu Bajaj. 26. Globalisation of tourism and its impact a case study of Goa/Filipe Rodriguese Melo. 27. Personality correlates of sensation seeking among adventure tourists/Umed Singh and Nidhi Verma. 28. Geographical effects on Indian history and tourism a critical analysis/Achintya Mahapatra. IV. Human resource development 29. Domestic tourism and human resource development problems and prospects/Farah Naaz Gauri. 30. International tourism and human resource management strategies/Nirmala Chaudhary and Sudesh. V. Case studies 31. Food quality in the hotel industry practice and guest's perception/Vinti Davar. 32. Terrorism and tourism in J & K an empirical study/Vinay Chauhan and Suvidha Khanna. 33. Promotion of cultural heritage and rural tourism through pilgrimage tourism a case study/Deepak Raj Gupta and Poonam Sharma. 34. Perspectives of Orissa tourism in the context of global tourism a study/Achintya Mahapatra. 35. Chhatishgarh an emerging tourist destination/Susanta Ranjan Chaini. 36. Identifying potential of eco tourism for sustainability in Uttaranchal/Pratima Sharma. 37. A spatial analysis of beach tourism development in Pernem Taluka (Goa)/S.M. Ambli. 38. Tourism development in Arunachal Pradesh problems and prospects/Rama Kanta Mishra. 39. Safety and security perception of pilgrims visiting Jammu/Bharti Gupta. Index. 377 pp. …