Internationalization of New Venture

Shankar Chelliah

ISBN 10: 3847335677 / ISBN 13: 9783847335672

Published by LAP LAMBERT Academic Publishing Jan 2012, 2012

About this Item

Neuware -The purpose of this book is to analyze on the internationalization of new venture decision taken by the born global firms in Malaysia. The companies being selected in this book are involved in international new venture activities. The information gathered was intended to research on the born global behaviors of the companies which can be define as the stages taken by the company to go into global market. The word born global was used to differentiate between businesses that are established to be global player instantly or later in the global market. The research shows various experiences with regards to born global behavior which can be sometimes unique to the company. The contents of this book would hopefully help to better understand on internationalization of new venture. It may get entrepreneurs inspired by the writing and starting to develop a global business. The writing was based on the Malaysia context with references from established journals and books on internationalization of new venture.Books on Demand GmbH, Überseering 33, 22297 Hamburg 120 pp. Englisch.

Seller Inventory # 9783847335672

Bibliographic Details

• Title: Internationalization of New Venture
• Publisher: LAP LAMBERT Academic Publishing Jan 2012
• Publication Date: 2012
• Language: English
• ISBN 10: 3847335677
• ISBN 13: 9783847335672
• Binding: Taschenbuch
• Condition: Neu
• Dimensions: 220W x 150H x 8D millimeters 220 millimeters width by 150 millimeters height by 8 millimeters depth
• Weight: 197 grams

About this title

Synopsis

The purpose of this book is to analyze on the internationalization of new venture decision taken by the born global firms in Malaysia. The companies being selected in this book are involved in international new venture activities. The information gathered was intended to research on the born global behaviors of the companies which can be define as the stages taken by the company to go into global market. The word born global was used to differentiate between businesses that are established to be global player instantly or later in the global market. The research shows various experiences with regards to born global behavior which can be sometimes unique to the company. The contents of this book would hopefully help to better understand on internationalization of new venture. It may get entrepreneurs inspired by the writing and starting to develop a global business. The writing was based on the Malaysia context with references from established journals and books on internationalization of new venture.

About the Author

Dr.Shankar Chelliah is currently affiliates with Universiti Sains Malaysia (USM), based in Penang, Malaysia. His current research interests includes: (a) internationalization of firms– medical tourism, strategies in international trade, born global firms etc and (b) strategic capabilities of firms- competitive advantages, green management etc.