The Internet and the Customer-Supplier Relationship
Language: English
Published by Routledge, 2019
- Softcover
- New

Seller: Majestic Books, Hounslow, United KingdomMajestic Books
AbeBooks seller since January 19, 2007
Condition: New
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pp. 234.
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- Title
- The Internet and the Customer-Supplier Relationship
- Author
- Ronchi, Stefano
- Publisher
- Routledge
- Publication year
- 2019
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1138714348
- ISBN 13
- 9781138714342
This title was first published in 2003. An exhaustive and synthetic framework for the use of Internet tools in customer-supplier relationships is one aspect of e-business that is still missing from existing literature. This book analyses the main management implications related to the adoption of the Internet in the supply chain and unifies different research studies and contributions in order to build such a framework. It is based on wide empirical evidence including four in-depth case studies in both Europe and the US, a cross-industry survey of more than 160 US companies and website research describing emerging Internet initiatives in B2B relationships. By creating a concrete link between theory and practice it should appeal to academics and practitioners alike.
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Majestic Books
Hounslow, United Kingdom
AbeBooks seller since January 19, 2007
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