Introducing : Visual Identities for Small Businesses
Language: English
Published by Gestalten, 2012
- Hardcover
- New
Condition: New
US$ 1,976.00
Quantity: 1 available
Add to basketItem description from seller
Innovative graphic identities for small, creative companies.Today, many young people who have studied or trained in creative fields would rather work with their hands or have direct contact with their clients than sit at a desk in a large design office. These creatives are founding their own small companies all over the world--storefronts and other locations with a uniquely individual character that often serve simultaneously as an office, workshop, warehouse, and local meeting point for like-minded people. Whether florists, butchers, or yoga studios, these small businesses need a customized visual identity that can adequately capture and represent their particular dynamic.Introducing: Visual Identities for Small Businesses is a compilation of intelligent corporate designs for small, creative companies. The book Showcases innovative work that captures the imagination with which their founders pursue and communicate their business concepts. The featured examples reflect the full spectrum of today's most important design trends--from minimalism and classic modernism to styles that range from retro and letter-press-nostalgic to playful and surreal. All of the included work makes clear that intriguing visual concepts do not depend on a large budget. It is a testament to the fact that certain limitations can be beneficial to coming up with original and effectively executed creative ideas.The selection of projects in Introducing: Visual Identities for Small Businesses is neither limited to a certain branch of business, nor to particular media. The diverse examples include a small run of pastel-colored stationary for a nursery, the hand-set business cards of a typographer, as well as the shop design and chalk-written price list of a small-town pastry shop. What thematically unites the work in the book is the fresh attitude and the personal, proactive approach of the founders on which it is based.…
Seller Inventory # 99182
- Title
- Introducing : Visual Identities for Small Businesses
- Author
- Klanten, R. & A. Sinofzik
- Publisher
- Gestalten
- Publication year
- 2012
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 3899554116
- ISBN 13
- 9783899554113
Today, many young people who have studied or trained in creative fields would rather work with their hands or have direct contact with their clients than sit at a desk in a large design office. These creatives are founding their own small companies all over the world--storefronts and other locations with a uniquely individual character that often serve simultaneously as an office, workshop, warehouse, and local meeting point for like-minded people. Whether florists, butchers, or yoga studios, these small businesses need a customized visual identity that can adequately capture and represent their particular dynamic.
Introducing: Visual Identities for Small Businesses is a compilation of intelligent corporate designs for small, creative companies. The book Showcases innovative work that captures the imagination with which their founders pursue and communicate their business concepts. The featured examples reflect the full spectrum of today's most important design trends--from minimalism and classic modernism to styles that range from retro and letter-press-nostalgic to playful and surreal. All of the included work makes clear that intriguing visual concepts do not depend on a large budget. It is a testament to the fact that certain limitations can be beneficial to coming up with original and effectively executed creative ideas.
The selection of projects in Introducing: Visual Identities for Small Businesses is neither limited to a certain branch of business, nor to particular media. The diverse examples include a small run of pastel-colored stationary for a nursery, the hand-set business cards of a typographer, as well as the shop design and chalk-written price list of a small-town pastry shop. What thematically unites the work in the book is the fresh attitude and the personal, proactive approach of the founders on which it is based.
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SPECIALTY: ART BOOKS *** We offer one of the world’s largest selections of rare and in stock art and design books including artists and subjects from all periods and all regions comprising all related fields: Art, Architecture, Photography, Monographs, Limited Editions, Catalogues Raisonnés, art history survey texts and scarce auction and exhibition catalogues from galleries and museums and publishers worldwide. ***
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SHIPPING UPGRADE:
DOMESTIC USA FREE COURIER SERVICE: FedEx / Courier Free Upgrade for customers in the US where applicable.***
EUROZONE & OTHER CUSTOMERS OUTSIDE THE US: Free or Discounted FedEx or USPS Priority Shipping Upgrade available for shipments to customers outside the US. Please inquire for details on this offer. Customer responible for all VAT.
With our exemplary service and “Customer First” Philosophy, we guarantee careful and personalized attention to every detail: from order fulfillment to extremely careful and protective packaging; we offer an upgrade to courier shipping and insurance with signed-for delivery (see details below). Our search capabilities are unrivaled permitting us to make the claim that we can provide virtually any publications our customers require.