Today's dynamic business world presents managers with an array of complex and exciting challenges, such as globalisation, workforce diversity and scarce resources. The best-selling "Introduction to Business Management" prepares students to meet these challenges. A pragmatic approach is followed in this text: principles, concepts and theories are richly illustrated with practical South African examples. The sixth edition has been extensively revised to keep abreast of recent developments in the South African environment.

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Gerhard Cronje and Gawie du Toit are bot in the Department of Business Management at UNISA.

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Bookseller: Bookseller: Rob the Book Man Address: Vancouver, WA, U.S.A. AbeBooks Bookseller Since: January 6, 2000
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